Skip to main content

Business Strategy for New Founders – Built by Accountants, Designed for Real Life

Start Smart. Scale Confidently.

You’ve left the comfort of employment – and now everything feels like a lot.

You’re brilliant at what you do, but running a business on your own is unfamiliar territory. Suddenly you’re responsible for the finances, the tools, the delivery, the admin – all of it.

This 4-week business strategy for new founders program is designed for serviced-based founders who need the right systems and a strategy that actually supports growth – without the overwhelm.

📞 Book your free discovery call below to see how we can help you build a calm, confident foundation for your business.

Book your free Discovery Call

What’s Included in Our Business Strategy Built for New Founders Service?

This program is built by ex-accountants who understand the importance of having solid systems in place – from the very beginning.

We know what it’s like to suddenly be in charge of everything. That’s why we focus on creating clarity and confidence in how your business runs behind the scenes with our business strategy for new founders

What We’ll Build Together through business strategy for new founders

Business Systems

Operational, employee, and financial systems designed to support how your business runs — now and as it grows.

Personalised Strategy

A clear, tailored roadmap aligned with your business model, capacity, and long-term goals.

KPIs That Make Sense

Measurable goals that make sense for your stage - with tracking that doesn’t require a finance degree.

Time-Saving Tools

Automations and systems that reduce admin and free up your mental load.

What’s our strategy service replaces ?

  • That nagging feeling you’ve forgotten something important

    You’ll have a mapped-out, reviewed setup that removes the guesswork.

  • Decision fatigue from too many tools and too little clarity

    We help you focus on what matters now — not every shiny app you “should” be using.

  • Trying to figure it all out alone

    This isn’t DIY — you’ll have expert guidance at every step.

  • Spinning your wheels without progress

    We create forward motion with weekly touchpoints and clear deliverables.

Our Step-by-Step

Business Strategy for New Founders Process

Here’s what you can expect – and what we’ll need from you.

This business strategy for new founders service is hands-on and collaborative. It’s designed to move fast and deliver real outcomes – but it only works if you show up and put in the time.

You’ll need to set aside 1–2 hours per week to get the most value. That includes showing up to calls, completing small action items, and reviewing what’s been implemented.

1

Discovery Call:

We get clear on your offer, workflow, challenges, and goals.
2

Proposal Issued:

You’ll receive a custom, fixed-price proposal with clear deliverables.
3

Onboarding:

- Complete a detailed intake form
- Provide access to key operational and financial info
- Join a 60-minute Kickoff Call (Week 0) to align on priorities

Your Weekly Breakdown:

1

Week 1 – Strategy Presentation:

We walk you through your personalised business strategy, including core systems, priorities and KPIs.
2

Week 2 – Implementation Planning:

We collaborate to break the strategy into clear, doable actions. You’ll get checklists, timelines and recommendations.
3

Week 3 – What’s Working?:

We check progress, troubleshoot anything that’s unclear or stuck, and keep momentum going.
4

Week 4 – Refine and Finalise:

We review what’s been built, refine what needs adjusting, and set you up with a roadmap to keep moving forward.

Investment

The business strategy for new founders is a premium, done-with-you service designed to deliver clarity, confidence, and a scalable foundation – and we’ve made the investment simple and transparent.

Total Investment $3,300(incl. GST)

Please note:

Payment Terms 

  • 10% discount if paid in full
  • Or 2 x equal instalments (50/50)

Refunds are not available.

Work begins only once a signed proposal and payment are received.

This is a one-off strategy project that can transition into ongoing support if and when you’re ready.

What You’ll Receive From Your Business Strategy for New Founders

When we wrap, you’ll walk away with:

Fully implemented operational and financial systems
A custom strategy document aligned to your business goals
Attainable KPIs and measurable next steps
Confidence in your direction – and the clarity to keep going

We’re here to help you set up the foundations — so you can stop worrying about business, and start focusing on what you do best.

Frequently asked questions

I’m not officially launched yet — is this still right for me?

Yes! This program is perfect for founders in pre-launch or early-launch phases. It’s about getting the right foundations in place before things get messy.

Do you set up my sales or marketing funnels?

No – this service focuses on the internal workings of your business: systems, financials, strategy, and operations. We leave the marketing magic to your specialists.

What if I don’t know what systems I need?

That’s exactly why you’re here. We’ll audit what you have (if anything), identify what’s missing, and recommend the best-fit systems based on your business and your brain.

How much time will I need to commit each week?

Set aside 1–2 hours per week. This includes your weekly 1-hour call, plus time to review what we’ve implemented and complete any small actions on your end.

Will I be doing any of the tech setup myself?

We handle as much as we can for you. Some parts may require your input (like logins, approval steps, or team access), but we guide you the entire way.

Is this a coaching program?

No – this is a strategic implementation service. While we collaborate closely, our job is to do the work with you, not just give advice and leave you to figure it out.

What happens after the 4 weeks?

You’ll walk away with implemented systems, a strategy roadmap, and clear next steps. If you want ongoing support, we can refer you into our modular services (like BAS, bookkeeping, or business performance).

Can I pause the program once we’ve started?

To get the most from the momentum, we recommend completing the program in four consecutive weeks. If something comes up, we’ll work with you – but this isn’t designed for long pauses.

Can I pay in instalments?

Yes – you can split the investment into two equal payments of $1,650. The first is due upon signing your proposal, and the second is due at the halfway point (Week 2). There’s also a 10% discount if you prefer to pay in full upfront.

Are there any refunds if I change my mind?

No – because this is a time-based, tailored service with live implementation, refunds aren’t available. We’ll make sure you’re fully informed and confident before signing on, starting with your free discovery call.

What do you mean by “strategy”?

Strategy is your plan for how your business will operate, grow, and sustain itself — without burning you out. It’s not just goals on a whiteboard — we map out the how behind what you want to achieve.

That includes your services, your pricing, your systems, and how everything works together behind the scenes to support your bigger vision.

👉 For more insights, see Develop your business plan on business.gov.au.

Moneystalks | Business Audit

Clear Support. Real Strategy. Services Built Around Your Business.

““I felt completely supported through every step of the process — from the first strategy session to the final handover. It was collaborative, clear, and exactly what I needed to move forward with confidence.””

- Strategy Client